News Article

ARCHAIA PR: Archaia and Meteor Announce ‘Hawken’ Plans for New York Comic Con

Press Release

ARCHAIA AND METEOR ENTERTAINMENT TEAM UP TO GIVE NEW YORK COMIC CON ATTENDEES THE ‘HAWKEN’ EXPERIENCE!

A multiplayer demo setup, free autographed card, exclusive silk-screen poster, special access to Closed Beta and two fact-filled panels highlight the companies’ presentation of the highly anticipated game and anthology graphic novel tie-in

New York, NY (October 10, 2012) – New York City won’t be the same after this weekend at New York Comic Con as Archaia Entertainment and Meteor Entertainment announced their plans to promote the upcoming HAWKEN video game and prequel graphic novel hardcover at the gigantic comics and pop culture show, to be held Oct. 11-14 at the Javits Center on Manhattan’s West Side.

At the Archaia booth (#1520), Meteor Entertainment and Adhesive Games will set up a playable, multiplayer demo of HAWKEN, a first-person mech shooter that is catching a lot of buzz as one of the most anticipated, free-to-play titles coming to PC. Attendees will get to pilot their mech to collect energy, protect their base, and take out their enemies in this fast-paced game. Fans can also meet Adhesive Co-founder and Creative Director Khang Le as he signs free, limited-edition HAWKEN autograph cards, the fourth in a series of four. (Check at the Archaia booth for a signing schedule.) Be sure to stop by and pilot a mech this weekend and get your free, exclusive giveaway!

Le will also be demoing in the Wacom/Epson booth #1765 on Thursday and Friday from 5-6pm. Come watch and learn as he creates live HAWKEN art on Wacom’s Cintiq 24HD Touch pen display. This art will then be printed on Epson R2000 printer.

In addition, famed rock poster artist Justin Hampton will have an exclusive silk-screen HAWKEN poster for sale in Artists Alley at booth DD6 for $40 each. Hampton’s poster is the first piece of art available to the public as part of the transmedia approach for HAWKEN. The poster is a perfect representation of Hampton’s rock and roll roots in the Pacific Northwest. His works have been featured in Rolling Stone, Sports Illustrated, Maxim and many others.

Two, separate panels at New York Comic Con will further the HAWKEN experience. “Meteor Entertainment Presents HAWKEN” panel will take place on Friday, Oct. 12 from 6:45-7:45pm in room 1A07. Attendees will receive closed beta access for HAWKEN and get to take a walk through the game and hear about the various transmedia components for the game from Khang Le and other panel participants. And at the “Archaia Presents: Transmedia in Graphic Novel Publishing” panel—taking place Saturday, October 13 from 6:30-7:30pm in Room 1A06—attendees will hear from Khang Le and Archaia Publisher Mike Kennedy the latest developments on the HAWKEN: GENESIS graphic novel, an original story Archaia will publish in March 2013 that will delve into the world of the game and enhance the user’s experience. Never-before-seen pages from the book will be presented for the first time for fans, so this is your opportunity to get a glimpse of the work in progress!

“It has been amazing to work with Meteor and Adhesive this past convention season to get the word out about the HAWKEN game and graphic novel, so it is only fitting that we go out with a bang in the best city in the world, New York!” exclaimed Mel Caylo, Archaia Marketing Manager. “Play the game, get free swag, learn some cool info—what more could you want?”

“Archaia’s expertise has been a tremendous help at this past year’s conventions in prepping for the release of HAWKEN,” added Shannon Gerritzen, Meteor Entertainment PR Manager. “This is the last major consumer facing event for the season and we want to be sure the fans get as much HAWKEN as possible before the December launch.”

For more information about New York Comic Con, visit newyorkcomiccon.com.

About Archaia Entertainment, LLC

Archaia is a multi-award-winning graphic novel publisher with more than 75 renowned publishing brands, including such domestic and international hits as Mouse Guard, Return of the Dapper Men, Bolivar, Rust, Gunnerkrigg Court, Old City Blues, Awakening, The Killer, Tumor, Syndrome, Artesia, and an entire line of The Jim Henson Company graphic novels. Archaia has built an unparalleled reputation for producing meaningful content that perpetually transforms minds, building one of the industry’s most visually stunning and eclectic slates of graphic novels. Archaia was named Graphic Novel Publisher of the Year by Ain’t it Cool News, Comic Related, and Graphic Policy, which honored the publisher two years in a row. Archaia was honored with nine 2011 Eisner Awards nominations and two Awards for Best Graphic Album and Best Anthology. So far in 2012, Archaia has been further honored with six Harvey Award nominations, two Harvey Awards, six Eisner nominations and three Eisner Awards, and both Gold and Silver awards from ForeWord Reviews. In addition to publications, Archaia has successfully emerged as a prolific storyteller in all facets of the entertainment industry, extending their popular brands into film, television, gaming, and branded digital media. For more information, visit the Archaia website at www.archaia.com.

About Adhesive Games

Adhesive Games is an independent game studio located in Los Angeles, CA founded by Creative Director Khang Le, formerly of Project Offset. HAWKEN, the studio’s premiere title, is a free-to-play mech shooter scheduled for open beta 12.12.12 (December 12, 2012). For more information about Adhesive visit www.adhesivegames.com.

About Meteor Entertainment

Based in Seattle, WA, Meteor Entertainment is a newly formed videogame publisher focused on successfully publishing F2P games globally, with an emphasis on compelling content and setting the standard for customer service and community engagement. Meteor’s 12/12/12 launch of HAWKEN, created by Adhesive Games, will be its first tent pole title. To learn more about Meteor Entertainment visit www.meteor-ent.com and be sure to check out www.playhawken.com.